Event Planner Resources

Event Planner Resources

Fair Treatment for Musicians

Show your support for local musicians by committing to fair treatment and pay when hiring them for an event. Being a musician is a dedicated profession that demands years of practice, investment in quality equipment, and significant amounts of time to develop the necessary skills.

Recognizing the value of musicians’ expertise and the resources they put into their art is crucial for fostering a vibrant and sustainable music community. By acknowledging and fairly compensating musicians, we not only ensure their livelihood but also contribute to flourishing the artistic landscape in Jackson, Tennessee.

Musician Rates and Fees

Rates are determined by multiple factors, including the musicians’ experience and expertise. Highly skilled artists who have been honing their craft for years will have higher fees because of the value of their expertise. Popularity and demand also contribute significantly.

The type of event and venue, duration and scope of the performance, and the geographical location are other factors that influence pricing. Musicians may tailor rates based on the specific needs of the client in the terms outlined in the contract or agreement.

Ultimately, recognizing the elements that contribute to musicians’ rates fosters a fair and equitable approach to compensating these artists for their unique skills and contributions to Jackson’s music scene.


Suggested Music Rate Ranges Per Musician
First Gig/Early Career $100-$200
Mid Career $300-$700
Experienced $800+
How to Find Local Musicians
Discover the perfect musician for your event by exploring the diverse pool of local artists in Jackson through the Jackson Hidden Tracks Artist Directory. These are just some of the musicians our city has to offer.

We are continually urging local musicians to sign up for Jackson Hidden Tracks to allow venues and event planners to find local artists.

Agreements and Contracts
It is always best practice to send over a contract that clearly states what is agreed upon for the event including the responsibilities of each party. This can be done through a simple email, or, for larger corporations, a legitimate contract should be used.
Questions to Ask the Musician
  • What is the arrival time to allow for unloading and sound checks?
  • What is the start time and preferred introduction?
  • Who is the point person during the performance?
  • What is the expected finish time?
  • What breaks are required during the performance?
  • Does the band provide lighting and sound equipment?
  • Is the lighting and sound equipment (or P.A.) the correct one for the size of the venue?
  • Do they provide a sound guy?
  • Do they need a green room?
  • Let the band know if you have any specific song requests.

Alcohol Permits and Licenses

Beer Permits

How It Works & Permit Costs
  • The Beer Board – All beer permit applications go through Jackson’s beer board. The Beer Board is composed of three members appointed by the city council based on the mayor’s recommendation. The Beer Board is empowered to regulate various aspects of beer-related activities in accordance with the local ordinance and state law. Additionally, the board can establish bylaws, rules, and regulations for its business, ensuring they are not inconsistent with state law, the city charter, or any local ordinance.
  • Application Fee – If you’re looking to obtain a beer permit, please keep in mind that there’s a non-refundable application fee of $250. Additionally, there may be other fees that will be required to cover the actual cost of investigation, meetings of the beer board members, and publication. The exact amount of these fees will be determined at the discretion of the Beer Board.
  • Privilege Tax – A privilege tax of one hundred dollars ($100.00) is imposed on businesses involved in selling, distributing, storing, or manufacturing beer. This tax must be remitted to the City of Jackson, Tennessee every successive January 1. When a new permit is issued to any business subject to this tax, the permit holder must pay the privilege tax on a prorated basis for each month or portion thereof remaining until the next tax payment date.
Permit Types
  1. Manufacturers – This is a permit given to a manufacturer who makes beer or other alcoholic beverages which are not more than 5% alcohol. The permit allows them to make, store, sell, distribute, and transport the product. However, the consumer cannot consume the product in or near the premises of the manufacturer.
  2. Off-Premises Sale – An off-premises sale permit allows selling beverages to someone who will not consume them on or near the seller’s premises. This can be done to a person or a legal organization engaged in the sale of such beverages.
  3. On-Premises Sale – An on-premises sale permit is issued to individuals or businesses that sell beverages to be consumed on their premises by the buyer or their guests. This permit also allows the sale of such beverages in hotel rooms, regularly conducted hotels, and regularly incorporated clubs and lodges, provided they obtain the required permit.
  4. Special Occasion Permit – If you want to sell alcoholic beverages for a limited time at a particular location, you need to get a special permit for that occasion. This permit allows you to sell beer on city property and/or on streets and sidewalks. However, before applying for the permit, you must get written approval from the head of the city department that is responsible for the property where you want to sell the drinks.
  5. Sports Venues – An ongoing permit may be issued for the sale of beer at city sports stadiums and at the municipal-owned golf course.
Components of the Beer Application Packet

Liquor Licenses

Liquor-by-the-Drink (LBD)/On-Premise Consumption Licenses
An LBD or On-Premise Consumption license may be granted to restaurants, hotels, private clubs, and other eligible establishments as per Tennessee law. This license allows the establishment to sell and dispense alcoholic beverages that contain an alcohol content of 8% or greater by weight. For example, liquor, wine, and high-gravity beer fall under this category. For relevant licensing, see the list below or visit the TN Alcoholic Beverage Commission or page 134 in Jackson’s Code & Ordinance.
Liquor-by-Drink (LBD) Licenses
Fees for each license vary depending on the size and type of venue. Visit the TN Alcoholic Beverage Commission fee page to find out more.
  1. Limited Service Restaurant – A limited service restaurant Liquor-by-the-Drink license allows you to sell liquor, wine, and high-gravity beer at a restaurant or bar located in a city or county that has authorized the sale of alcoholic beverages for on-premise consumption. A limited service restaurant permit is valid for one year from the date of issue and the cost is based on the percentage of food sales. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  2. Club License – A private club license allows you to sell liquor, wine, and high-gravity beer on the premises of the club; and on the golf course, tennis courts, and in the area immediately surrounding the swimming pool, if a club offers such amenities. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  3. Festival License – A festival license enables a for-profit business or its third-party contractor to sell alcoholic beverages, wine, or high-gravity beer during a festival event for up to seven days. This license allows purchasing alcohol wholesale but prohibits receiving donated alcohol or buying from other retailers. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  4. Special Occasion License – The Commission may issue a special occasion license to a bona fide charitable, nonprofit, or political organization to sell alcoholic beverages at a fundraising event it produces. Events produced by other entities are not eligible for special occasion licenses even if proceeds from such events are later donated to bona fide charitable, nonprofit, or political organizations. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  5. Caterer License – A catering license allows you to sell liquor, wine, and high-gravity beer at various locations in a city or county that has authorized the sale of alcoholic beverages for on-premise consumption. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  6. Wine Only Restaurant License – A wine-only restaurant license allows you to sell wine and high-gravity beer at a restaurant located in a city or county that has authorized the sale of alcoholic beverages for consumption on-premise. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  7. Restaurant License – A restaurant liquor-by-the-drink license allows you to sell liquor, wine, and high-gravity beer at a restaurant located in a city or county that has authorized the sale of alcoholic beverages for consumption on-premise. A restaurant license is valid for one year from the date of issue and the cost is based on the number of seats. To see requirements and costs visit the TN Alcoholic Beverage Commission.
  8. Motel-Hotel License – A hotel-motel license allows you to sell alcohol, wine, and high-gravity beer in a hotel-motel located in a city or county that has authorized the sale of alcoholic beverages for consumption on-premise. To see requirements and costs visit the TN Alcoholic Beverage Commission.
Required Liquor Permits
  1. Server Permit – A Server Permit (On-Premise Permit) is required to serve liquor, wine, and high-gravity beer at an establishment that holds an On-Premise Consumption License (Liquor-by-the-Drink License). Server permits cost $20 per applicant and is valid for five years from the date of issue. Find more information on server permits here.
  2. Manager Permit – A permit for an individual in actual control of the alcohol, wine, or beer operations of a retail package store or a retail food store wine license. Manager permits cost $50 per applicant and is valid for five years from the date of issue. Find more information on manager permits here.

Venue Rental Guide

Choosing a Venue

Local venues include:

Contact each of the venues individually.

If you are looking into having an event at a local park, this will also require submitting a request through Jackson’s Parks & Recreation department. You can submit your request here. City and county parks do not allow liquor or beer on the premises of the venue, plan your venue selection accordingly.

There are also event spaces available throughout Downtown Jackson.

Restaurants and bars also regularly host events, here is a comprehensive list.

Event Insurance
When renting venues, you are required to show proof of insurance to the venue owner. Event insurance offers protection for a particular event by helping to cover costs associated with unexpected cancellations or damages. The policy may provide coverage for expenses incurred as a result of property damage or injuries caused during the event, for which you may be held liable. Read your contracts for more information on what is required.
Event Promotion

One of the key ways to make your event successful is prioritizing promotion. Here are a few local city event calendars that allow you to submit your event to display on their calendar for free. Make sure you are communicating with your musician so you both do not submit the same form twice.

Another useful promotional tool is tagging on social media. Tag relevant people and businesses that are a part of the event, increasing your visibility and engagement. Communicate with your musicians and venues to ensure everyone is sharing content and tagging one another to take full advantage of this resource.

Other Considerations

Local Ordinance Laws: Code & Ordinance for Jackson, Tennessee

Anti-Noise Regulations
– When planning your event, it’s important to be mindful of anti-noise regulations. Simply put, making extremely loud, disruptive, or unnecessary noise is not allowed. If the noise is so intense that it could harm someone’s well-being or disturb the peace of the public, it’s against the rules. Certain actions, such as those listed in the following, are declared unlawful under these regulations.

Disturbing the Peace
Using radios, musical instruments, phonographs, or other sound-producing devices in a way that disturbs the peace or is louder than necessary for the comfort of those nearby is not allowed. Operating such equipment between 11:00 P.M. and 7:00 A.M. in a manner audible at a distance of fifty feet is considered a violation of these regulations.
Noises Near Offices, Hotels, or Residences
Making loud noises such as yelling, shouting, hooting, whistling, or any other disruptive sounds in public spaces, especially near offices, dwellings, hotels, or residences, is regulated. These regulations aim to prevent disturbances to the quiet, comfort, and repose of individuals in these areas and the surrounding vicinity.
Noise Levels Around Specific Institutions
Respecting noise levels around specific institutions is also a requirement. Generating excessive noise on streets adjacent to schools, churches, courts, or hospitals while they are in use is regulated. This ensures that the normal operations of these institutions are not unreasonably disrupted.
For more information, see Chapter 5 in Jackson’s Code & Ordinances.

Road Closures

If your event requires you to temporarily close a street or road in Jackson, you are required to submit this form.